Sunday, September 21, 2008

what i want to be when i grow up




Interactive Graphic Designer

Job Description:

Responsible for daily art and design needs for NPR.org, the online presence of National Public Radio. Will be responsible for the design and production of news and other editorial graphics and interactive storytelling applications, including information graphics, charts, illustrations and maps. Will also occasionally create graphics for other NPR Digital Media initiatives, such as the NPR Shop and external digital marketing efforts....
2. Designs and produces story-related graphics including information graphics, annotated maps, and explanatory illustrations
3. Designs and produces interactive maps, audio slideshows, quizzes and other multimedia modules to enhance the online experience; Works closely with the editorial team to assemble and analyze information for these modules.
4. Develops illustrations to brand individual content features and to accompany individual stories....
6. Designs visuals and page layouts to work with current design systems and standards.
7. Works closely with NPR Digital Media technical team members to evaluate feasibility and maintainability of designs.
8. Employs industry-standard technologies to produce work; Is responsible for maintaining professional skill level, including knowledge of industry trends....


Assistant Host/Producer

Essential functions include, but are not limited to:...
• Providing continuity for a web-based and on-air mixture of user-generated content, local music and staff produced content
Planning, producing and editing content for webcast and broadcast
• Reviewing user-generated content and edit for broadcast as needed...

Experience/Skill Required General broadcast knowledge, and an ability to thrive in a fast paced, team oriented system. Proven story idea generation and development skills required. Knowledge of Chicago, Northwest Indiana, and regional culture helpful. Expected to be well-informed in a wide range of areas including current events, arts, culture, film, history, science and public policy. Ability to manage several projects simultaneously. Have clear and excellent writing and communication skills. Ability to thrive in a fast paced, team oriented system. Experience blogging or producing other internet content a significant plus...



SKILLS REQUIRED: Excellent organizational, planning skills. Excellent writing ability. Strong conceptual ability, sense of "story" and production aesthetics. Proven ability to "multi-task." Knowledge of TV production capabilities (cameras, lighting, editing, etc.) Journalistic integrity, good judgment, understanding of TV audience, interest and curiosity in assigned content areas, and ability to quickly absorb and comprehend information. Knowledge of and proficiency with computer programs as well as new media, and multi-platform content integration.

PRIMARY ACTIONS:
- Conduct research and make contacts for show or segment content. Identify potential segment and/or program ideas, interview subjects, guests, audience members, and/or performers.
- Stay informed of community issues and activities in content area.
- Outline content, write or edit scripts as necessary.
- Plan and supervise editing. Off-line edit as necessary.
- Research, acquire rights to, and obtain archival materials, including photographs, tape or film footage.
- Write and produce program-related or promotional material, including "teases," headlines, fillers, host or announcer copy, and promos for television and radio.
- Develop, or assist in the development of content for the web site. Contribute ideas for content on other media platforms.



I found these current job listings at each respective site. I would like to work for public broadcasting or radio because I find that the programming is more compatible to my ideas of what the airwaves should be used for. I know that the ideologies of public broadcasting are with intent to be beneficial to the public but suffer criticism for relying on the same elite and influential sources that dominate mainstream commercial news, and falls short of reflecting the diversity of the American public. However, I like the fact that the requirements for these positions encourage ongoing learning and interest in culture, society and communication principles.
A remark made by President Lyndon B. Johnson about the Public Broadcasting Act of 1967 reads, “While we work every day to produce new goods and to create new wealth, we want most of all to enrich man's spirit.” If I were to work for one of these companies in the future, I would be able to ask myself “what am I doing to enrich not only my own knowledge, but the knowledge of others?” By doing so, I think that I may find fulfillment in my career path, rather than just creating a bunch of fluff that may not doing anything to “enrich man’s spirit.”Since these jobs involve critical think and a knack for creativity, they are appealing to me because I would be able to keep up with industry trends and of communication theory. I also like the idea of being able to experience a sense of accomplishment of overseeing and contributing to story ideas and design projects from inception to finish.

I've Got Skillz in a Paradoxical Box

at my current position, my name plate reads: Lead of Image Editing... Pixel Jockey... Photoshop Alchemist...

i have a pretty good job that i like for the most part. I am involved in editing photos of products for our clients, but the output is very standardized and does not lend itself to “thinking outside the box.” I have to be knowledgeable about our “deliverables” which includes, but not limited too, pixel dimensions, resolution, file formats, and data delivery. I train our image editors in simple photoshop skills required for providing a quality and quantity of images each day (a typical editor will output 100-150 images). I am part of the interviewing process for applicants for these positions and hold monthly meetings to make sure everyone is doing their work up to our criterion and instruct them about tips and trips concerning ways to edit more efficiently. I have to keep track of the photographers output also, so that they are supplying us with photos we can work with without too much “photoshopping.” I personally don’t edit “quantity” images so much as I edit “quality” images by working with layers and adjustments to provide an advertising quality image. I also review families of products to make sure that colors are consistent within a brand family. This can require me to pull images from our database to fix them. Occasionally, I will meet with management for informal meetings or explain to important/potential clients what it is that I do for my company.


Long story short, I have workforce skillz of your typical office employee.

I think these skills translate very well into the skills required by my “dream” jobs posted above. I am able to supervise people, plan and produce output, and operate compositional computer programs. My educational skills reflect my ability to generate ideas and write or design content associated to these ideas. I know that I am aware of how content can affect the audience and the social and cultural implications of media. Like I’ve stated before, I want to use my talents to construct media that enriches man spirit, and to enrich my own spirit perhaps this content will not be consumer driven or appeal to the mass market. <-- I don’t want to sound like I hate entertainment, I watch SNL and go on MySpace just as much as any other 20-something target audience member but if I’m going to be affected by media, I want to understand why.Thinking outside of the box is just one way of saying that sometimes unconventional theories work, but I want to be smart enough to see when it’s paradox can come into effect and be the first to build a “new box.”

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